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Previous Articles:

How To Survive In An Online Business If your compa...

Do you have what it takes to be an e-entrepreneur?...

Make the Leap to Affiliate Marketing Success

Three Things NEVER To Do In Business

Starting Your Home Business

Check out my Technorati Profile

Boosting Morale By Allowing Your Employees To Work...

The 10 Deadly Sins of an Affiliate Marketing Artic...

Online Home Based Business Schedule

Choosing Home Office Equipment For Your Business

 

Articles Archives:

March 2008

April 2008

Are you smart enough to make money online? You could be if you read this...

Dotcomology - The Science of Making Money Online

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Tuesday, April 15, 2008

How To Survive In An Online Business
If your company does not offer its services/products online, then you're definitely living in the Stone Age. Businesses today realize that in order to stay competitive, they have to communicate with today's audience who do business primarily online
Running an online business means that you have a global audience. And having a global audience means that your store is up and running twenty four hours every day and seven days of the week. While your customers from New York might be sleeping, those from Tokyo would surely be awake. Therefore an online business is one that never sleeps. It is one that is always on call by customers. As such, an online business must be manned at all times, keeping a close watch on potential business.

In managing an online business, communication is important. Using email and instant messaging as a form of communication between you and your staff will surely be beneficial. There are also different technologies such as the VoIP that enables you to talk with your business partners and your staff from all over the world quite easily. But since you and your associates live in different time zones it is important to set up a specific time of the day when you can communicate with them about the updates and different issues that your business face today and what they need to do about it. You should make sure that they follow your instruction and schedule strictly.

Meetings are also a must for online businesses. Meetings are where you'll know the issues hounding your employees and problems that the business is facing. To be able to save on time and effort, online businesses today can meet in an online conference room. This will eradicate the need for physical space and manual preparations.

Another way to survive online is to build up your brand! Yes, brand is important even though you're on the Internet. Building your brand means providing good products, fast services, and pleasant experiences to your customers. Yes, you'll definitely want your customers to have pleasant experiences. Remember, word spreads fast on the Internet. If you have one customer who had a not-so-good time in dealing with your online business and spreads the rumor, then chances are your name will be ruined.

Don't forget that your website is the face of your online business. Surviving in the online world means that your online business must be able to keep up with the latest technology. And in designing your storefront always keep navigation in mind. A potential customer would not want to visit twenty different web pages just to buy a certain product.

Surviving your online business is tough. Everyday, there are thousands of companies going online and millions of individuals setting up an online business. Ultimately, the key is to success in this endeavor is to love what you do. After all, not everyone gets to touch lives in a global scale.

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Monday, March 31, 2008

Do you have what it takes to be an e-entrepreneur?
Copyright © Stone Evans, The Home Biz Guy
Author of "Dotcomology - The Science of Making Money Online"

These days, it seems like everyone wants to work
from home and make money on the Internet. But
before you even turn on your computer, the first
question you have to ask yourself is whether
you’re cut out for this kind of work.

The fact is, building a home-based business isn’t
for everyone. Some people like the commute. They
really do enjoy having a boss who tells them what
to do, and they like the routine of working
nine-to-five for an ordinary salary that can
barely pay the mortgage. Personally, I think
they’re nuts.

More reasonably, there are people who are
concerned about the risk of starting up their own
business. They’re not sure it’s worth the
investment of time and money, and they’re scared
of the responsibility that comes with running
their own company. They wonder if there is
another way to escape the rat race.

I’m sure there is. You could win the lottery or
wait for your Aunt Sue to keel over and leave you
her condo. Or maybe you could sit down with a pen
and paper and draw the blueprint for "The Next
Big Thing". Anything can happen... Right?

For me, what happened was creating a successful,
self-running Internet marketing system. It didn’t
happen without effort. It didn’t happen without
at least some initial investment of both time and
money and, of course, it doesn’t happen now
without me making sure that the taxes are filed
and the paperwork is done. But it happened.

I’m my own boss. I work from home according to my
own schedule and I get to pocket all the cash my
business makes. If you’re prepared to give an
e-business the time, the work and the money it
needs to get started and get growing, it can
happen for you too.

Article excerpted from "Dotcomology":
Don't Pay A Dime For Any Ebook, Marketing
Course, Software Program Or Anything Else Until
You've Read This Groundbreaking Document...
Click Here to Discover "Dotcomology" Now!


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Copyright © Stone Evans, The Home Biz Guy
All rights reserved.
19009 Preston Road, Suite 215-209
Dallas, TX 75252

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Friday, March 28, 2008

Make the Leap to Affiliate Marketing Success

Make the Leap to Affiliate Marketing Success
Copyright © Stone Evans, The Home Biz Guy
http://www.Han-Mark.com/Pips

If you are going to become a successful affiliate on the
Internet, you need 3 "intangibles." These are things that
must come from WITHIN you.

===> Intangible 1 <===

First, you must have a strong WHY.

Why must you make affiliate marketing work? What is driving
you? What is it that you CAN'T have in your life anymore
and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore
and missing the experience of my children growing up. I also
absolutely HAD TO HAVE the freedom of being able to control
my life and finances through a little box that I could carry
with me anywhere in the world and not be tied to anyone's
time pressures or demands but my own. That was my carrot and
my stick. I felt a great pain deep in my gut of missing out
on my children's lives and the incredible freedom that
succeeding in this business would provide for me. I found my
why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to make
money with affiliate programs or make your living on the
Internet, you won't. It's that simple.

For me, figuring out that it was possible was just a matter
of realizing that many other people were ALREADY making
great money online. If they could do it, I could too. It
would just be a matter of figuring out what those people
were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people
(millions of them) are making money online with affiliate
programs. Just get online and do some research and you'll
find countless testimonials and stories of REAL PEOPLE
making real money on the Internet. Or head to your local
bookstore and you'll find the same documented evidence of
this fact. Truth is, it's getting easier and easier to make
money online with affiliate programs.

I've always said that "affiliate marketing" is the job of
the future. In the "old" days, you had to go to a
potential employer, apply for the position and hope for the
best. Now you can simply go to any company you want, fill
out their affiliate application and start work immediately.
Affiliates are the new working class. Believe me, making
money with affiliate programs or making your living on the
Internet is WAY MORE than possible. It is pretty much (or
will be soon enough) unavoidable now. Affiliate marketing is
the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy
you MUST adopt to succeed with affiliate marketing.

That's backwards for most people who like to aim before
they fire. The fact is the Internet is a moving target...
The only thing constant about it is change. You need to stop
analyzing the game and simply jump into it. You can't learn
from the outside... You have to be IN THE RING to truly
understand it.

The lesson here is that you will never really be READY to
start an affiliate marketing business. You simply have to
start one. This is what I call "Making the Leap."

The good news is that the cost of failure on the Internet is
very small. In the "brick and mortar" world you need to
evaluate things very carefully before you decide to open up
a business. It's almost always necessary to invest
thousands of dollars to get an offline business off the
ground. However, on the Internet you can often start a
successful business for less than $100. The Plug-In Profit
Site is a great example of this as you can see here:
http://www. Han-Mark.com/Pips


You simply need get IN THE GAME... Each moment that you stay
"out there," you're wasting valuable time that you could
be learning and skills necessary to become a successful
affiliate marketer. In fact, if you're not in the game yet,
you're ALREADY behind the times. Make the leap to becoming
a successful affiliate marketer today!

Stone Evans, The Home Biz Guy helps ordinary people all over
the world make money online with affiliate programs. If you
can follow 3 easy steps, you can get your own custom
website, autoresponder (email follow-up software) and
pre-written email marketing campaign professionally designed
and installed and ready to pull in profits for you in 24
hours or less! See details at:
http://www. Han-Mark.com/Pips

Note: You have permission to re-publish this article on your
own website or newsletter.


Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!

Tuesday, March 25, 2008

Three Things NEVER To Do In Business

Three Things NEVER To Do In Business

There are some things you should never do in business if you want to
succeed. If you are already a successful business you are well aware of
this. If you are a new business entrepreneur than these three tips may
be very helpful to you.

The first thing you NEVER want to do is to skimp on advertising. Without
proper advertising your business will chance taking a big loss in
services or product sales. An example of this is a small business that
puts out children's audio CD's is introducing a new product. The
business is new and practically unknown. They do have a website, and a
small advertisement in the local newspaper. Only a small area is going
to be aware of this company and it's CD. A better form of advertisement
would have been advertising in several, larger newspapers. Having a
billboard advertisement that can be seen in a heavily trafficked area.
These may cost more, but you will reach a larger customer base. Without
reaching customers, you fail.

Secondly, NEVER let your guard down with your business competition. If
your business has a competitive market you want to definitely consider
this. An example of this is a video store. You would want to be aware of
what the other store offers. Is there a large selection? What are their
prices per video per day? Do they offer any specials or discounts? You
would want to keep up on both the smaller video stores as well as the
larger video store chains in your area. You want to either match what is
offered or offer a slightly lower fee. Customers love to save money,
even a few dollars and cents.

Lastly, NEVER jump into a business without doing thorough research. You
want to be sure you know all of the details about the business you are
involved in. You want to know financial details as well as information
about your competition. When you take the time to research a specific
business you insure success for yourself. You wouldn't want any
surprises popping up when it comes to your business. You want to be able
to set yourself up so that your business operates as smoothly as possible.

If you make an effort to follow the above guidelines on what NEVER to do
in business then you are on the right track. You create a solid base for
business success. Be sure not to jump into any business decisions
without research and well thought out planning. Care for your business
like you would your children. Give it what it needs to grow and you will
be pleased with the end result. Be sure you follow the do's and NEVER
the don'ts and see your business soar.

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Thursday, March 20, 2008

Starting Your Home Business

In order to begin your home business you have to make plans to get started. Without a plan you go nowhere or you go in circles accomplishing nothing. In order to begin your business on the right path you should come up with a business plan, a marketing plan and a home plan.  Your business plan is a necessary item that will be needed for loan applications, the hiring of employees, for business affiliates and personal goal setting. You want to have information such as what your business is named and what the mission of your business is. What is your product or service and who is it being made for. Who is your target customer base? What will it cost to make your product and what can you sell it for? What will be your end profit? These key pieces of information are needed especially when you require start up funds. These can be funds from a bank loan or an affiliate who is willing to become a financial backer of your company. Create a binder or portfolio for your business plan. Make copies and keep this accessible for times when it is needed.

 

Included in your business plan should be a marketing plan or an advertising campaign. How do you plan to provide the consumer public with information about your business, product or service? Will you be renting a billboard, running newspaper advertisements, magazine ads, television, radio and so on? Will you have a website or be running Internet ads such as those sponsored by Google ad sense or Microsoft ad center? What is the cost of each advertisement media? Do you have the funding for these advertising efforts or do you need outside funds? This once again shows any outside parties that you have done the needed research to know how you plan to reach the consumer public for sales. You can also include the percentages or charts that show success of similar advertising campaigns and how well your marketing choices will relate to your business.

 

A home plan is for the benefit of you and your family while your business takes shape. You have to be realistic in the facts that a business does not become a hit success over night. Money, time and effort are needed before you will see a solid flow of income from your home business. You need to be aware of your household budget per week and month. Be sure that you have at a minimum three months worth of savings to allow for household expenses including utilities, food, gas, hygiene items etc. This will allow you to apply other funds to your business without creating strife in your home. You may also want to maintain a part time job position at your current job or elsewhere. If your spouse works this may not be required. The exact plans for a household will vary on the specific family needs. Preparation is key to a successful business start up as well as successful home life as the transition from an outside job to a home based career take place.


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Wednesday, March 19, 2008

Boosting Morale By Allowing Your Employees To Work From home

Are you losing good employees to the work at home market? This is something that many employers struggle with because they have found that people enjoy working from home. They are able to spend time with their families and do the things around the house that need to be done. Also, they can usually get much more done during the day by working from home than they would be able to do by working for you in your office. Therefore, you might have found that many of your employees leave what they are doing for you in order to work from home. You are then left with a bunch of people who aren't very good and who are not able to do the work that you had with your good employees. There are several things that you can do about this. First of all, you can help your employees by allowing them to keep working for you, but do most of it from home.

 

It all depends on your business, but most likely there is going to be something that your employees can do at home. Think about all of the things that they do each day, and unless they are working with customers the entire time they are there, they can probably do some or all of their work at home. Remember that if you can work out a system where your employees are allowed to do some or all of their work from home, they will probably be happier and better able to do the work that needs to be done at the office.

 

If you allow your employees to do what they can do at home, without having to worry about taking a dock in pay for it, you are going to find that you will have much better employees. This means that you will be able to take advantage of the morale that your employees have, and you will also be able to make them much happier with you and much happier in their lives in general. Allowing your employees to do what they can do at home will mean that when they are working in your office they are less likely to be bored or frustrated or burnt out. If you can have them come in several times a week for meetings or to do what they need to do, you will find that they are better able to have the morale that you need for your business.

 

Boosting morale is always a better way to get things done, rather than trying to drive your employees to work harder than they want to work. If you can make them happier with their lives by allowing them to have some time to work at home during the week you will find that they are actually going to produce more for you ,and be happier with the business overall. This might be the best way that you have to keep the good employees you have and attract new employees.


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Tuesday, March 18, 2008

The 10 Deadly Sins of an Affiliate Marketing Article

At this point in time there is not an online entrepreneur left who does not recognize the immense power and promise that the use of an affiliate marketing article offers. Sure, text links and banner ads are great, but when it comes to creating the kind of advertising vehicle that consumers will hold on to and even pass on to others, you cannot beat article marketing! Of course, like any other good thing there are pitfalls to avoid.

 

As a matter of fact, the 10 deadly sins of an affiliate marketing article must be avoided at all cost, lest your company’s reputation will suffer!

 

1. Whatever you do with your affiliate marketing article, do not use it to spam a blog or a forum. Some self proclaimed marketers have attempted to use such articles as forum posts and while they might write different introductions for the article to make it look like an ad hoc posting in response to another forum poster, within a few short sentences it becomes painfully obvious that the post is little more than an unwelcome sales pitch.

2. Unless you are a seasoned wordsmith, have your affiliate marketing article ghostwritten. The sheer volume of badly written articles – be it diction, grammar, or punctuation – is legion and there is little more embarrassing than having your customers point out a number of mistakes and error.

3. Fact-check your articles. This is vital when you use statistical data but also quotes.

4. Keep it pithy. 400 to 500 words are more than sufficient to write a worthwhile piece of non fiction to market your company, good, or service. Exceeding the 800 word count is pushing it.

5. Do not put all of your advertising eggs in one basket but instead commission (if you use a ghostwriter) a number of articles that look at the topic and product form a number of different angles. This puts volume behind your marketing campaign and while one approach may not appeal to your readers, another one might have just the hook you need to get the reader to turn into a buyer.

6. Do not overdo the pitch in your affiliate marketing article. Sure, you want everyone to know that your products and company at the cat’s meow, but unless you tempter substance with advertising, you will not find too many readers.

7. Advertise one thing only per article. Choose your product, your company, or an email newsletter you are offering for free. Cutting down on the things marketed permit for the development of a great strategy throughout the article.

8. Forgetting to include an opt-in link to your mailing list or email newsletter subscription database is perhaps the most egregious of the 10 deadly sins of an affiliate marketing article. Each article that is not offering that option simply is not working hard enough for you!

9. Having too many articles that differ in tone. While some articles may lend themselves to be spunky but intellectual, the failure to have your article ghostwritten by one writer will lead to a number of different skill levels to craft your work. Instead, request that one freelancer be given the assignment to make sure the tone remains similar.

10. Last but not least, cutting and pasting freely available material from the Internet is a deadly sin that might not get you in trouble, but it will show that your company has nothing new to offer. This is not the impression you want your clientele to have of you, your product, or the company you represent!


Recommended: Plug-In Profit Site - Complete Money Making Site Setup FREE!



Feature Article: Make the Leap to Home Based Business Success

Feature Article: Make the Leap to Home Based Business Success
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-7586

Before you can have a successful home based business, you must first possess 3 "intangibles." These are things that must come from WITHIN you.

 ===> Intangible 1 <===

First, you must have a strong WHY.

Why MUST you have a successful home business? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box (laptop computer) that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in a home based business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to have a successful home based business or make your living from home, you won't. It's that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money working from home. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money working from home. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money with your own home based business.

I've always said that "affiliate marketing" (a simple way to make money from home) is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. In fact, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with a home based business.

That's backwards for most people who like to aim before they fire. The fact is that home based business success is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start a home based business. You simply have to start one. It's like having children... You're never really ready, but when it happens you adapt and grow. This is what I call "Making the Leap."

The good news is that the cost of failure with having your own home based business is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this: http://www.PlugInProfitSite.com/main-7586

You simply need to get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to build a successful home based business. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to creating a successful home based business today!

About the Author:

Stone Evans, The Home Biz Guy has helped thousands of people in over 200 countries around the world start and run a successful home business. Discover 3 easy steps to start your own home business and subscribe to The Home Biz Guy's FREE Home Business Secrets Mini-Course at: http://www.PlugInProfitSite.com/main-7586



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