Home Business Ideas and Opportunities

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Viggo Joergensen is a professional home business advisor and leading contributor at Home Business Ideas where we highly recommend the Plug-In Profit Site for new and aspiring online marketers to start a successful online business in the easiest and fastest way possible. If you have any questions or feedback, please contact us here.

Author Archive | Hanmark

How to Bring Your Email Subscribers Back from the DEAD

Have you been building email lists for more than six months?

How to Bring Your Email Subscribers Back from the DEAD

Then you’ve got some ‘dead’ subscribers on your list.

They’re not opening your emails.

They’re not paying attention to you.

Frankly, they don’t even remember who you are.

So now you’ve got two choices…

…either remove them from your autoresponder…

…or win them back.

I don’t advocate removing subscribers until you’ve done everything in your power to get them back in your fold, opening your emails and hopefully buying your offers.

After all, getting subscribers isn’t all that easy. It takes either work, money or both. So why not put a little effort into winning those subscribers back?

Done correctly, it can pay off BIG time.

First, we’re going to start off by re-engaging them.

If that doesn’t work, we’ll

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You ARE the Product Being Sold

Have you heard this?

You ARE the Product Being Sold

“If you’re not paying for the product, then you ARE the product being sold.”

This quote is an attempt to make social networks look evil.

Take Facebook for example: The more time you spend on Facebook, the more ads they can show you, the more money they make.

All true.

However… you can also look at it like this: Facebook shows you some ads, and in exchange you get to use their ultra-expensive and unbelievably huge world-wide computer infrastructure to promote your stuff and be entertained.

Not a bad deal. And by the way, TV and radio have worked the same way for a long time.

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You ARE the Product Being Sold

Have you heard this?

You ARE the Product Being Sold

“If you’re not paying for the product, then you ARE the product being sold.”

This quote is an attempt to make social networks look evil.

Take Facebook for example: The more time you spend on Facebook, the more ads they can show you, the more money they make.

All true.

However… you can also look at it like this: Facebook shows you some ads, and in exchange you get to use their ultra-expensive and unbelievably huge world-wide computer infrastructure to promote your stuff and be entertained.

Not a bad deal. And by the way, TV and radio have worked the same way for a long time.

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7 Ways to Increase Your Conversion Rate NOW

1,000 prospects come to your site or sales page. 1% of them buy a $50 product. You’ve made $500.

7 Ways to Increase Your Conversion Rate NOW

You invest 2 days trying a few different ways to increase your conversions, and 3 are successful. You only increased your conversions by 1%, yet you’ve doubled your income, selling 2% of the prospects who come to your sales page.

Now for every 1,000 prospects, you make $1,000.

And you send 1,000 prospects a day, meaning…

Well, I’ll let you play with the numbers. The point is, even a 1% bump in conversions can mean a significant pay raise for you.

Yet so many marketers never bother to do any of the things I’m about to suggest.

Why? I suppose it’s one of those things they’ll “get around to” but they never do.

So here’s what I recommend: If you don’t want to do any of the following, then OUTSOURCE it.

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7 Ways to Increase Your Conversion Rate NOW

1,000 prospects come to your site or sales page. 1% of them buy a $50 product. You’ve made $500.

7 Ways to Increase Your Conversion Rate NOW

You invest 2 days trying a few different ways to increase your conversions, and 3 are successful. You only increased your conversions by 1%, yet you’ve doubled your income, selling 2% of the prospects who come to your sales page.

Now for every 1,000 prospects, you make $1,000.

And you send 1,000 prospects a day, meaning…

Well, I’ll let you play with the numbers. The point is, even a 1% bump in conversions can mean a significant pay raise for you.

Yet so many marketers never bother to do any of the things I’m about to suggest.

Why? I suppose it’s one of those things they’ll “get around to” but they never do.

So here’s what I recommend: If you don’t want to do any of the following, then OUTSOURCE it.

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How to Get Influencers to Send You Traffic

I received an email the other day from someone who asked, “It’s so hard to get influencers to take notice of what I’m doing – got any tips?” Yes.

How to Get Influencers to Send You Traffic

First, change your thinking. Online influencers have a constant need for interesting content to share with their readers.

Create the right content, send it to influencers and I guarantee some of them will take notice and send you traffic.

Here are 9 tips to make that happen:

1: Build Relationships with Influencers – This is the old school method, and frankly also the best method of all.

Rather than trying to find a ‘back door’ route to their audience, you might take the long-term approach of building a relationship.

You can start by supporting the influencer in what they’re currently doing by mentioning them on social media and your blog.

Do roun

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How to Get Influencers to Send You Traffic

I received an email the other day from someone who asked, “It’s so hard to get influencers to take notice of what I’m doing – got any tips?” Yes.

How to Get Influencers to Send You Traffic

First, change your thinking. Online influencers have a constant need for interesting content to share with their readers.

Create the right content, send it to influencers and I guarantee some of them will take notice and send you traffic.

Here are 9 tips to make that happen:

1: Build Relationships with Influencers – This is the old school method, and frankly also the best method of all.

Rather than trying to find a ‘back door’ route to their audience, you might take the long-term approach of building a relationship.

You can start by supporting the influencer in what they’re currently doing by mentioning them on social media and your blog.

Do roun

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Here’s how to get a 50% Facebook Reach vs the Usual 5-10%

There’s a free and open source software – called OBS Studio or Open Broadcaster Software – that can do remarkable things for your business.

Here’s how to get a 50% Facebook Reach vs the Usual 5-10%

For example…

  • You can live stream from your desktop to YouTube. You’ll rank better than standard YouTube uploads, plus you’ll experience a better quality than Hangouts on Air
  • You can record your videos for later playback
  • You can do live webinars (think of the cost savings here!)
  • You can do live broadcasts with Facebook, getting a much stronger reach than traditional methods
  • You can stream pre-recorded videos to Facebook and YouTube

For a Facebook Live Post, the number of page likes is your total possible audience for a live post.

Multiply that by 25%, and that’s generally going to be your total rea

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Here’s how to get a 50% Facebook Reach vs the Usual 5-10%

There’s a free and open source software – called OBS Studio or Open Broadcaster Software – that can do remarkable things for your business.

Here’s how to get a 50% Facebook Reach vs the Usual 5-10%

For example…

  • You can live stream from your desktop to YouTube. You’ll rank better than standard YouTube uploads, plus you’ll experience a better quality than Hangouts on Air
  • You can record your videos for later playback
  • You can do live webinars (think of the cost savings here!)
  • You can do live broadcasts with Facebook, getting a much stronger reach than traditional methods
  • You can stream pre-recorded videos to Facebook and YouTube

For a Facebook Live Post, the number of page likes is your total possible audience for a live post.

Multiply that by 25%, and that’s generally going to be your total rea

Continue Reading Comments { 0 }

10 Tips to Testimonials that SELL

Do you know what an ego booster testimonial is?

10 Tips to Testimonials that SELL

It goes something like this: “Joe Smith is the greatest, nicest, smartest, sweetest, sexiest, gutsiest, tallest, handsomest guy I know – buy his stuff!”

It sounds good to Joe Smith. Heck, it sounds AMAZING to Joe Smith.

But does it sell his stuff?

Generally, no. Prospects read testimonials like that either think they’re written by a friend, or they simply have nothing to do with the product at hand.

So how do you write a great testimonial?

Here are 10 tips:

Use ego booster testimonials sparingly.

If they’re the only ones you have right now, then they’ll have to do for now. But work on getting better testimonials that actually convert.

Focus on results-based testimonials, like this one:

“After using the xyz product, my conversio

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