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Archive | December, 2017

Free: The Best Sales Letter Templates

There’s been a trend online for the last 20 years to write sales letters that are shorter and have more and more graphics and fancy images.

Free: The Best Sales Letter Templates

But just because everyone is doing it, does that make it the most effective form of selling?

Maybe not.

Do you remember direct mail selling?

You get a fat white envelope in the mail, and inside is a long form sales letter. No fancy graphics, just plenty of great copy.

Here’s the thing: Anybody and everybody can throw up a sales letter online. And they do.

But when it comes to direct mail, these companies are hiring the best of the best copywriters to write their letters.

How do I know? Because no company in their right mind is going to spend the money to mail thousands (hundreds of thousands, even millions) of these letters unless they know for a FACT that they’re going to convert.

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Free: The Best Sales Letter Templates

There’s been a trend online for the last 20 years to write sales letters that are shorter and have more and more graphics and fancy images.

Free: The Best Sales Letter Templates

But just because everyone is doing it, does that make it the most effective form of selling?

Maybe not.

Do you remember direct mail selling?

You get a fat white envelope in the mail, and inside is a long form sales letter. No fancy graphics, just plenty of great copy.

Here’s the thing: Anybody and everybody can throw up a sales letter online. And they do.

But when it comes to direct mail, these companies are hiring the best of the best copywriters to write their letters.

How do I know? Because no company in their right mind is going to spend the money to mail thousands (hundreds of thousands, even millions) of these letters unless they know for a FACT that they’re going to convert.

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How to get the BEST Affiliates to Promote Your Products

Actually, I wanted to title this… “How to get the best affiliates to promote your products, put your links on their download pages, give you free solo ads, place your products in their funnels and send you lots of money and prizes.” …but obviously that title would be a bit long.

How to get the BEST Affiliates to Promote Your Products

If you’ve ever promoted a product with a big launch, then you’ve probably seen those things called a ‘leader board.’ Usually it’s the top ten – although it could be top 15, top 20, etc. – affiliates at any given moment during the campaign.

Here’s the thing about leaderboards – everyone who is in on the launch can see them. And everyone knows who is at the top and who finishes at the top, too.

Being at or near the top of a leaderboard means of course that you are making good commissions, but it can also mean prize money. Some af

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How to Know EXACTLY What to Charge for Your Products

Wouldn’t it be great if there was some way to know exactly what to charge for your products, so you could make the most money?

How to Know EXACTLY What to Charge for Your Products

After all, if you price low you’ll make more sales. Price high and you’ll make fewer sales, but each sale will be worth more.

You could look at your competition for clues. That’s how most marketers do it.

You could ask your customers.

You could ask your peers.

You could draw random numbers out of a hat…

…do you see where I’m going with this?

NONE of those answers is the right one.

The only way to know for a FACT which price point will make you the most money is to TEST.

Yet very few marketers do this.

And when you test a price, remember to take into consideration the number of refunds, too.

If it’s a membership site, keep track of how long members stay at each price

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Formula for Launching a Product to Your Own List

Let’s say you’re reopening a membership for a limited time, or you’re launching a product just for your list.

Formula for Launching a Product to Your Own List

And by the way, this is a great way to test the waters on a product and see how well it converts. Once you go through this sequence, you’ll then be able to tell future affiliates what you did and how well it converted.

Okay, so you’ve got a product you’re going to be offering to your list for a limited time – let’s say three days.

After the three days, either the product is no longer available, or the price goes up.

Yes, there is nothing wrong with offering special deals to your own list on your own product. In fact, I think it’s a great idea, because people on your list should be rewarded with special deals no one else can get (hint hint!)

In this example you’re going to be sending out a total of 6 e

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The 4 Letter Word That Will Make You Rich

If you’re building an online business, there’s a 4 letter word you need to know.

The 4 Letter Word That Will Make You Rich

New marketers HATE this word. They will do most anything to AVOID this word like the plague.

And they get mad when you suggest that maybe, just maybe they should consider adding this word to their business.

(No, I’m not talking about ‘work.’)

Seasoned marketers in the 6, 7 and 8 figure income range LOVE this word. They adore this word.

They credit this word for building their online empire, for making their house payments, for sending them on wonderful vacations and for padding their ever-growing bank accounts.

Have you guessed the word yet?

Here’s another clue: By using this word you can test, track and optimize your entire business.

You can also turn on the faucet of your money-making machine anytime you like, and turn it up as high a

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The 4 Letter Word That Will Make You Rich

If you’re building an online business, there’s a 4 letter word you need to know.

The 4 Letter Word That Will Make You Rich

New marketers HATE this word. They will do most anything to AVOID this word like the plague.

And they get mad when you suggest that maybe, just maybe they should consider adding this word to their business.

(No, I’m not talking about ‘work.’)

Seasoned marketers in the 6, 7 and 8 figure income range LOVE this word. They adore this word.

They credit this word for building their online empire, for making their house payments, for sending them on wonderful vacations and for padding their ever-growing bank accounts.

Have you guessed the word yet?

Here’s another clue: By using this word you can test, track and optimize your entire business.

You can also turn on the faucet of your money-making machine anytime you like, and turn it up as high a

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Haters Hate and That’s Okay

You ask someone what they think of your idea and they tell you it will never work.

Haters Hate and That’s Okay

You try to get backers and they tell you that you don’t have enough experience.

You tell your brother-in-law you’re going to work from home and he snorts at you in derision and proceeds to make fun of you 24/7.

Let it go. Just let it all go and focus on what you’re doing.

Be so dedicated to the mission of your business that nothing can stop you from making your dream a reality.

The best revenge over people who say you don’t have what it takes is to prove them massively wrong.

Stop Being a Critic - Start Being a Creator

Now get back to creating your next awesome project! The world needs the truly unique value that you bring to it!

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Haters Hate and That’s Okay

You ask someone what they think of your idea and they tell you it will never work.

Haters Hate and That’s Okay

You try to get backers and they tell you that you don’t have enough experience.

You tell your brother-in-law you’re going to work from home and he snorts at you in derision and proceeds to make fun of you 24/7.

Let it go. Just let it all go and focus on what you’re doing.

Be so dedicated to the mission of your business that nothing can stop you from making your dream a reality.

The best revenge over people who say you don’t have what it takes is to prove them massively wrong.

Stop Being a Critic - Start Being a Creator

Now get back to creating your next awesome project! The world needs the truly unique value that you bring to it!

Continue Reading Comments { 0 }

Beware: FOMO Ends a Lot of Online Careers Before they Start

Fear of missing out (FOMO) is the main reason aspiring online marketers buy 43 different online programs on how to start a business. They are continuously afraid they’re going to miss out on something great.

Beware: FOMO Ends a Lot of Online Careers Before they Start

But because they have this fear, they are forever chasing the next, latest great thing.

To be successful in anything, you need focus more than anything else.

Do one or two things really, really well and you can make a fortune.

Do 100 things in a mediocre fashion and you’ll forever be broke.

So if you’ve started an online business, give it 100% and do everything you can to grow successful with it for at least 6 months. If after that period of time, you haven’t been able to succeed, honestly re-evaluate your situation and decide whether it

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