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Archive | July, 2017

Think Backwards to Succeed in Business

There are two ways to start a business.

Think Backwards to Succeed in Business

Method #1 is the method chosen by nearly all online marketers, and it goes like this:

You have a great idea. A terrific idea. The idea of the century.

Or just a good idea.

In any case, you think about it. You do some research. You talk to your friends and see what they think.

And then you go for it.

You execute the idea, make the product or service, and wait for people to buy.

Except that they don’t. No, it’s not your marketing – your marketing is fine.

No one is buying because you are just one more bit of noise in a very noisy world.

You’re just one more person trying to sell something.

And they don’t have time for you.

It’s nothing personal. It’s reality.

Then there is method #2:

You have a great idea. You do some research, talk to your

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3 Simple Tricks to Boost Sales & Income

If you have the same offer with the same amount of traffic but you double conversions, then you’ve just doubled your sales and profits, too. Here are 3 methods to do just that.

3 Simple Tricks to Boost Sales & Income

1: What’s in a Name? Everything

You pour your heart and soul into a blogpost, article – even an entire book – and nothing happens.

No one reads it. No one comments. No one shares it on social media. No one buys your book.

Yet the content is excellent, it’s well-written and it’s entertaining.

People SHOULD be reading it.

So how do you fix it?

9 times out of 10 it’s as simple as changing the title.

That’s right – relaunch with another title and see if you don’t do a whole lot better.

I know of one fellow (retired now) who spent his career finding under-appreciated books, buying the rights and retitling and rerelea

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Offer Upgrades to Your Loyal Customers

How many people sitting in coach on an airplane wish they were in first class? Odds are, most if not all of them.

Offer Upgrades to Your Loyal Customers

First class flyers get fancy lounges in the airport, preferential boarding, comfortable and roomy seats, their own special first class flight attendants, real food and drinks, blankets, pillows… just about whatever they want within reason.

The first time I flew first class, it was on a complimentary upgrade for having made me miss my connection due to an airline delay. (Those were the days when airlines thought of you as a valued customer instead of cattle.)

I was shocked at how well they treated the first class passengers, even bringing hot moist towels so we could wash our hands, free drinks, completely edible food, a soft pillow… I never wanted the flight to end.

And I was hooked, too. Who wants to go back to coach after

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The 7 Secret Principles of Hypnotic Writing

Well over a decade ago I bought and devoured an expensive course called “Hypnotic Writing” from Joe Vitale. If I remember correctly, it cost $1,000 and arrived in a heavy box with tons of CD’s and two thick manuals. And it was perhaps one of the best investments I ever made in learning not just good, but great copywriting that converts like crazy.

The 7 Secret Principles of Hypnotic Writing

This morning I was cleaning out some old files, and ran across my handwritten notes from the course. In the notes I discovered a list of “The 7 Secret Principles of Hypnotic Writing.” They still stand the test of time today, so I thought I would share them with you here.

Please keep in mind, these aren’t so much a primer as a list of clues as to what Vitale’s “Hypnotic Writing” is. But from these clues you can discern enough valuable information to almost instantly improve

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Case Study: How to Make $10,000 a Month GIVING AWAY a Free Course

Suppose you could give away free access to a course to anyone and everyone.

Case Study: How to Make $10,000 a Month GIVING AWAY a Free Course

And further suppose that by giving away the course, you could make $10,000 a month.

Interested? Here’s how one guy (we’ll call him Jim) is doing exactly that:

Jim created a large, comprehensive course aimed at newbies who want to start an online business.

Mind you, he didn’t create it from scratch. Rather, he took the best PLR he could find and repurposed it into a massive course that teaches people all of the main methods of online marketing, such as PPC, affiliate marketing, list building, flipping websites, Amazon, selling software, creating info products, blogging and so forth.

In the course, he includes the basics of each method and encourages his students to choose a method and get busy building their business.

Then for e

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Get More Clients with Free Consultations

If you’re an experienced online marketer, you may never have considered working with brick and mortar type businesses, but after reading this you might rethink your position.

Get More Clients with Free Consultations

First, it’s great money.

Second, it’s great money FAST.

Third, you don’t actually need to do any of the work yourself, since you can outsource everything.

The hard part? Getting clients. At least, it tends to be hard for most marketers trying to run a marketing business for offline clients.

But I’m going to show you how to get all the clients you want, using three easy techniques.

All three of the techniques center on one thing – offering a FREE 20 minute consultation about why their website isn’t getting them enough customers, and how to fix it.

Think about it – how many business want more customers? Nearly all of them.

How many bus

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6 Forgotten Tips for More Sales

None of these take much time, but any one of them can add significant sales to your bottom line. Or try all six, and see your sales explode.

6 Forgotten Tips for More Sales

Your Prospects Are Afraid…

Provide your real contact information, including name, company name, snail mail address (physical is better than P.O.) and phone number.

Why? Because your prospects are afraid you are not who you say you are.

On your ‘about me’ page, provide all of this info again, along with photos of you, any employees you have and maybe even your location. Make it super easy to trust you and you’ll get more sales.

Elevate Your Prospects’ Status to Make More Sales

People want to prove they are better than others and have people look up to them. This isn’t bad, it’s just human nature. And you can use this tidbit of knowledge to make more sales,

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Search Words to Help You Dig Deeper

Let’s say you’re researching a topic. Maybe you’re looking for product ideas, trying to find out what people want, or making an outline for your next project.

Search Words to Help You Dig Deeper

Sometimes you don’t know where to start or how to dig deeper, which is why I’m sharing my list of what I call auxiliary keywords. Just add these words to your own keywords [your key word plus one keyword below] and start searching.

  • Learn
  • Training
  • Buy
  • Tip
  • Instructions
  • Tutorial
  • Help
  • Locator
  • Problem
  • Solution
  • Idea
  • Advice
  • Begin
  • Free
  • Viral
  • Strategies

You can also use this in combination. For example, “Dog training free tips.” Try adding these words to your searches and you might be surprised where they lead and

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From Kmart Employee to Multi-Millionaire

Manny Khoshbin arrived in the U.S. at age 14 when his family fled civil unrest in Iran. They were penniless and lived in a station wagon for weeks before finally affording an apartment. Manny got his first job at Kmart, stocking shelves for $3.15 an hour. Fast forward to today and he’s a multi-millionaire.

From Kmart Employee to Multi-Millionaire

His advice?

  • Have BIG Goals. “Average goal-setting techniques create average results, Khoshbinn warns. He says you need to be more aggressive in charting exactly where you want to be in 1, 2, 5, 10 and 20 years. “Set goals you can 100 percent commit to each year, and then stick to them.”
  • Make a Plan. “You can’t drive from point A to B if you can’t see where you’re going,” Khoshbin says. So plan every step of the journey to achieving each one of your 1, 2, 5, 10 and 20 year goals.
  • Lea
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How to Be New and Noteworthy in iTunes

There are entire courses on how to get into the “New and Noteworthy” section of iTunes, but you don’t need them. Instead, do this:

How to Be New and Noteworthy in iTunes

If you’re about to put your first podcast on iTunes, don’t. Wait until you have at least 3 episodes recorded (5 is better) and THEN put them in iTunes.

This way when people listen to one of your podcasts, they can go back and listen or download more of them. This will give you a better shot at ranking in iTunes and getting more listeners and subscribers.

Next, release 4-5 episodes every week for two months.

Get your list members and friends to subscribe, listen, rate and review.

This will almost certainly get you into the “New and Noteworthy” section of iTunes, gaining you new listeners and subscribers for as long as you remain there.

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