One of the biggest secrets to success when it comes to blogging is knowing how to write content that people will want to read.
Note that this isn’t really about the way you write. Or at least that’s only part of the puzzle.
Instead, writing content that people will go out of their way to read is all about choosing exciting topics, giving them great titles and knowing what it is that makes people click.
A good place to look for answers is “clickbait”. Clickbait is any content that is designed to get clicks, even if it isn’t entirely honest in how it goes about it. Normally clickbait titles are purposefully provocative or misleading and this gets people to click on them.
For instance, you’ll see things like:
“10 Tips to Transf